Why Now for The Diplomat? Soft Power in a Divided World
6/23/2025
5 min read

Why Now for The Diplomat? Soft Power in a Divided World

Kamil Olufowobi
Author

Kamil Olufowobi

Publisher & Editor-in-Chief

In a world marked by conflict, division, and rising nationalism, diplomacy is more essential than ever. Today, it's not only about treaties or formal negotiations. It's about people connecting across borders through culture, shared values, and mutual understanding.

Global connections and cultural diplomacy

Cultural diplomacy builds bridges across divided nations

The Diplomat shines a light on the human side of diplomacy: those building bridges through dialogue, food, fashion, music, and sport. As soft power emerges as a vital force for unity, it's time to elevate the voices behind it.

"Soft power is the ability to get what you want through attraction rather than coercion or payments. It arises from the attractiveness of a country's culture, political ideals, and policies."

The Power of Cultural Connection

In an era where traditional diplomacy often falls short, cultural ambassadors are stepping up. They're the chefs sharing their homeland's flavors, the artists painting stories of resilience, the musicians harmonizing across linguistic barriers, and the athletes competing with grace that transcends borders.

These modern diplomats don't need embassy credentials or government backing. Their credentials are their passion, their authenticity, and their ability to touch hearts and minds in ways that formal protocols cannot.

A Platform for Change

The Diplomat exists because these stories deserve to be told. In a media landscape often dominated by conflict and division, we choose to spotlight the bridge-builders, the peace-weavers, the cultural ambassadors who remind us of our shared humanity.

Every feature story, every interview, every spotlight we share is a testament to the belief that understanding begins with connection, and connection begins with the simple act of seeing the person behind the passport.

Why This Matters Now

  • • Global conflicts require human-centered solutions
  • • Cultural exchange builds lasting peace
  • • Soft power influences hearts and minds
  • • Modern diplomacy extends beyond government halls
  • • Every person can be a cultural ambassador

Now, more than ever, the world needs diplomats. Not just those in suits shaking hands at summits, but the everyday heroes who choose connection over division, understanding over judgment, and hope over fear.

And The Diplomat is where their stories are told.

Kind regards,
Kamil Olufowobi
Publisher & Editor-in-Chief
The Diplomat by Most Influential 100 (MIPAD)